Samsung Electronics Highlights Customer Praise for HBM4 Chip Competitiveness

- Pro21st - January 2, 2026
samsung electronics hbm4 a sixth generation high bandwidth memory solution for ai and hpc applications on display during the 2025 korea tech festival in seoul south korea december 4 2025 photo reuters
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The Race for HBM Supremacy: A Look at the Market Dynamics

The high-bandwidth memory (HBM) market is heating up, and the latest figures reveal an intriguing competition. As of Q3 2025, SK Hynix led the pack with an impressive 53% market share, followed closely by Samsung at 35% and Micron at a humble 11%. This competitive landscape reflects the rapid evolution of technology, particularly in artificial intelligence (AI) and high-performance computing (HPC) applications.

At the recent Korea Tech Festival, Samsung showcased its sixth-generation HBM solution, HBM4, which has received rave reviews from customers eager for innovations that improve performance and efficiency. Samsung’s co-CEO, Jun Young-hyun, emphasized in a recent address that the company is regaining its competitive edge, highlighting customer feedback that brands Samsung as "back" with its latest offerings.

Samsung is actively pursuing a partnership with Nvidia to supply its HBM4, signaling its intent to keep pace with competitors like SK Hynix, which has already benefitted from fast-rising demand for AI chips. As demand for these chips becomes more mainstream, both companies recognize that the landscape will only get tougher. SK Hynix’s CEO, Kwak Noh-Jung, noted that this escalation in competition underscores the need for ongoing innovation and investment.

Interestingly, stock performance tells a compelling story: on January 1, shares of Samsung soared by 7.2%, and SK Hynix’s shares jumped by 4%, significantly outpacing the overall market gains. This positive momentum demonstrates investor confidence in their strategies moving forward.

In the foundry sector, Samsung is not sitting idle. With recent major supply agreements, including a massive $16.5 billion contract with Tesla, they’re positioning their foundry business for substantial growth. Meanwhile, concerns about rising component costs and global tariffs loom, prompting both companies to optimize their supply chains and operations to mitigate these risks.

Looking to the future, it’s clear that the battle for HBM dominance will only intensify. Companies like Samsung and SK Hynix are on the frontlines of this technological evolution, making it a fascinating space to watch. If you’re interested in insights on technology and business trends, consider connecting with communities like Pro21st for more valuable discussions.

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