Amazon Stock Soars with AWS Recovery and Increased AI Demand Boosting Outlook

- Pro21st - October 31, 2025
a visitor stands near a logo of amazon during the annual retail leadership summit in mumbai india february 27 2025 photo reuters
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Amazon’s Rebound: A Bright Spot in Tech’s Cloudy Skies

Amazon has been in the spotlight lately, and for good reason! Recently, its shares surged nearly 12% in premarket trading, thanks to robust growth in its cloud unit and an optimistic sales outlook that quashed concerns over competition in the AI sector. For those keeping score, Amazon Web Services (AWS)—the backbone of the company’s AI pursuits—reported an impressive 20% rise in revenue for the third quarter. While that’s noteworthy, it’s worth mentioning that it still lags behind Microsoft Azure’s staggering 40% and Google Cloud’s 34%.

Analysts believe this uptick in AWS’s performance marks a potential turning point for Amazon. With quarterly cloud revenue reaching $33 billion, it comfortably surpasses Google’s $15.16 billion. Portfolio manager Jed Ellerbroek pointed out that AWS is finally keeping pace in the AI game, relieving some of the concerns about losing market share to heavy hitters like Microsoft and Google.

While Amazon has relied heavily on strong cloud demand to cushion declines in e-commerce caused by sluggish consumer spending and economic uncertainties, some worries still linger. Despite this recent surge, Amazon’s stock is up a mere 1.6% this year, making it the least performing member of the so-called "Magnificent Seven." CEO Andy Jassy emphasized that AWS is "growing at a pace we haven’t seen since 2022," which suggests that the momentum might be shifting in Amazon’s favor.

On the retail front, Amazon is also seeing some promising numbers. The retail segment saw an 11% year-over-year revenue increase, which is impressive compared to many large U.S. retailers struggling to grow. The advertising sector is flourishing as well, with sales leaping 24% to $17.7 billion. This diversification has helped Amazon improve its margins significantly.

Amazon’s strategy of enhancing ad placements across various channels—like Echo devices and grocery carts—has not only broadened its revenue streams but also underscores its innovation in the digital landscape.

In a nutshell, while Amazon has faced challenges, it’s clear that the company is making strides. If you’re eager to keep up with the latest developments in tech and investment, consider connecting with Pro21st. It’s a great way to dive deeper into the world of ecommerce and cloud computing!

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