Pinterest Empowers Users to Disable AI Content in Their Feeds

- Pro21st - October 14, 2025
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Navigating AI Content on Pinterest: Tips to Curate Your Feed

These days, it feels like AI-generated content is everywhere. From stunning videos to eye-catching images, tools like Veo 3 or Sora 2 allow anyone to churn out high-quality material with just a few clicks. While some might enjoy the creativity this technology brings, others prefer to curate their experience with more personal content, especially on platforms like Pinterest. Luckily, Pinterest has just introduced a feature that allows users to turn off AI-generated images from appearing in their feeds, and people are excited about it!

The New Feature: A Breath of Fresh Air

If you’re an avid Pinterest user, you’ll be pleased to know that you can now take control of your recommendations. Many users, including popular illustrators like @hansoeii, have welcomed this change as a positive step towards a more curated and authentic user experience. Here’s how you can disable AI-generated content on your Pinterest profile.

How to Turn Off AI-Generated Images

  1. Log In: Start by logging into your Pinterest account.
  2. Access Settings: Click on the settings option in your profile.
  3. Refine Recommendations: Look for “Refine your recommendations” and select it.
  4. Go to GenAI Interests: Navigate to the "GenAI interests" tab.
  5. Grey Out Options: Deselect or grey out the options there.

Many of our colleagues were surprised at how easy this process was. It feels refreshing to know that while other platforms, like Meta, are pushing AI content more aggressively, Pinterest is giving users the power to choose.

Challenges with the New Feature

However, not everything is perfect. Some users have reported that even after disabling the feature, AI-generated content still populates their feeds. Others have noted that turning off AI recommendations seems to "ruin" their curated experience. Pinterest has made it clear with a pop-up message that opting out won’t completely eliminate AI content; rather, it will simply reduce the frequency of such posts.

Privacy Concerns

Moreover, it’s essential to be aware of Pinterest’s policy changes that allow them to collect and utilize your data for training their machine learning models. Even though this new feature minimizes the display of AI-generated content, your data remains in play for optimization purposes. This aspect raises questions about user privacy in an increasingly automated world.

A Step in the Right Direction

Despite these challenges, many are applauding Pinterest for allowing users to take some control over their feeds. Artists and content creators appreciate the chance to engage with more personalized material rather than a constant barrage of AI-generated images. In a social media landscape where companies like Meta are all-in on AI, Pinterest seems to be carving out a niche by prioritizing user experience.

If you’re keen to enhance your social media engagement and want to stay in the loop on these developments, consider exploring platforms that can foster genuine connections over AI-generated content, like Pro21st. They offer insights into navigating this fast-paced digital world while promoting authentic engagement.

So, take a moment to refine your Pinterest experience today — you might find the content you see is much more to your liking!

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